A simple lights out event in Sydney, Australia in 2007 led to what has become a global movement with cities across the world taking part and flicking their switches between 8.30pm and 9.30pm in March each year.
Dubai is not the kind of place to shirk such a worldwide responsibility, and led by the directive from Sheikh Mohammed himself, the city officials encourage nationals and residents to turn off for the hour.
In 2015 the Dubai Electricity and Water Authority (DEWA to you and me) illustrated just what a simple change in electricity habits can do, announcing that over 180 tonnes of carbon dioxide had been saved during the 60 minute ritual.
This year once again Dubai’s citizens took to social media to share their experience
كن من فرسان البيئة بانضمامك إلى احتفالية ساعة الأرض معنا يوم 19 مارس الساعة 04:00 عصراً في باي أفينيو ومعاً يمكننا تغيير تغير المناخ! Act for the planet by joining our Earth Hour celebration on 19 March 04:00 pm at Bay Avenue – together, we can change climate change! . #بادر_بالتغيير #ساعة_الأرض_دبي #ChangeClimateChange #EarthHourDubai
DEWA counts us down to Earth Hour in Dubai
The Lights Go Down…
I haz the #light 😼😹 #earthhour #earthhourdubai #lightsoff #caturday #cats #catstagram #catsofinstagram #persiancat #willowkittydxb #feline #felinefriends #uaecats #furbaby #tortoiseshell #tortielove #catsofuae #catsofdubai #catmojo #catoftheday #catsociety #instacats #purr #adoptdontshop #pets #petsagram #instacat #cutepetclub #igclubcats #meow
Stirling effort, folks
OK, so not everyone got the jist…
I thought I’d do my bit too!
And where people go brands will follow…
Coffee was a popular lights off companion suggestion
These guys make electricals… in case you weren’t sure (I wasn’t).
“IT consultants”… or something like that
Streamlining their activities and merging St Paddy’s and #EarthHour, the two events are basically the same, so yea, makes sense..
OK this one is bloody genius – Dining in the Dark from Fairmont the Palm.
Raffles offering a more laid back happy hour for #EarthHour
Saving the world one cupcake at a time, keep up the good work Small Cakes, Dubai.
Digital software providers be doing it for themselves.
Stay smiling Perry & Blackwelder, Dubai
I cannot wait to see the results of those Earth Hour nail appointments!
OK Canon Middle East, I’m going to be honest with you, I don’t get the fish and shark references..
Props for the photoshop skills and the cut n paste job from Wikipedia, Yhi Spa Melia Dubai 😉
Yhi Spa Melia Dubai Celebrates Earth Hour 2016 – What is Earth Hour? Earth Hour is a worldwide grassroots movement uniting people to protect the planet, and is organised by WWF. Engaging a massive mainstream community on a broad range of environmental issues, Earth Hour was famously started as a lights-off event in Sydney, Australia in 2007. Since then it has grown to engage more than 7000 cities and towns worldwide, and the one-hour event continues to remain the key driver of the now larger movement. What is Earth Hour Blue? Earth Hour Blue is an all-new digital crowdfunding and crowdsourcing platform for the planet launched in 2014 to capture the power of the crowd and engage people around the world beyond the lights out event. The crowdfunding section of the platform allows participants to financially support and deliver positive, tangible changes to the environment and communities all over the world. Individuals can also use Earth Hour Blue’s crowdsourcing platform, which will call for people to add their voice to some of the biggest environmental campaigns across the world. When does Earth Hour take place? Earth Hour 2016 will be held on Saturday 19 March between 8.30PM and 9.30PM in your local time zone. The event is held worldwide towards the end of March annually, encouraging individuals, communities households and businesses to turn off their non-essential lights for one hour as a symbol for their commitment to the planet. What does Earth Hour aim to achieve? Earth Hour aims to encourage an interconnected global community to share the opportunities and challenges of creating a sustainable world. What does Earth Hour ask people to do? The first thing anyone can do to get involved is to turn off their lights on Saturday. But there is much, much more. Our full ambition is for people to take action beyond the hour. #dubai #yhispa #yhispadubai #meliadubai #melia @meliadubai #earth #earthhour #earthhour2016 #earthexperience #earthhourdubai #earthhouryhispa #welovetheplanet #wecare